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Prof. Mark Greeven

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Mark Greeven is Chinese-speaking Dutch Professor of Innovation and Strategy at IMD. He has been analyzing and working with innovative Chinese companies and entrepreneurial multinationals since 2004. He has been selected on the 2017 Thinkers50 Radar of 30 next generation business gurus and 2017 Personality of the Year, Benelux Chamber of Commerce.

The year 2020 has proven to be more turbulent than anyone could have expected, and it is only June. While in February we asked if 2020 would be the year of China’s global green leadership, hoping that the Covid-19 virus outbreak would be short-lived, by March we already we had to incorporate broader-than-expected fallout…

This is a re-print of the original article on Caixin International. It is a response to our previous article on Caixin News, where we elaborated on the possibilities of China becoming a sustainability leader in 2020. While the effects of the coronavirus continue to ricochet across the globe, some parts…

This article was originally posted on the website of the top business school IMD and on Caixin News. The Chinese New Year is off to an inauspicious start. The spread of the coronavirus has paralyzed large parts of the country and caused chaos on one of the most important dates…